Spirit Of Passion, Running Around The Wrist, Swiss Multifort Helmman Series Multifunctional Sports Chronograph Watch

MULTIFORT Helmsman series has always been synonymous with high quality. Since its birth more than 80 years ago, it has brought countless masterpieces with both classic design and powerful functions. This year, the new MULTIFORT helmsman series adds a new masterpiece-MULTIFORT helmsman series multifunctional sports chronograph watch, this watch combines sports style and exquisite craftsmanship, the appearance blends the classic elements and sports elements of the MULTIFORT helmsman series Endowed the connotation of MULTIFORT Helmsman series and modern sports style. Equipped with Caliber 60 fully automatic mechanical movement inside, it provides long kinetic energy storage, allowing galloping dynamics to be fully expressed, bringing you the speed and passion on your wrist.
   The Sydney Harbour Bridge is known as the world’s largest single-hole arch bridge. It looks like a Changhong across the bay. It is majestic and magnificent, attracting countless people to climb. The designer of Mido MULTIFORT helmsman series draws inspiration from the classic design and structure of the bridge, inherits the spirit of movement that people dare to break through and challenge in the era of the big industry, and has created the strong and dynamic MULTIFORT helmsman series.
   The MULTIFORT helmsman series multi-function sports chronograph watch has a diameter of 44 mm, which reflects the magnificent momentum similar to the Sydney Harbour Bridge. The dial follows the classic vertical Geneva ripple of the MULTIFORT helmsman series, as if the waves are constantly flowing under the Harbour Bridge. , Full of movement. The watch is displayed with a central chronograph second hand and a minute chronograph at 3 o’clock; a small seconds at 9 o’clock, a black dial with red hands, white scales dotted with red, and super-LumiNova Processing, adding joyful feelings and bringing convenience to reading. The aluminum brake speed measuring ring is equipped on the edge. This additional function allows you to easily measure speed and enjoy the pleasure and fun brought by speed. The Caliber 60 fully automatic mechanical movement is equipped with a very dynamic appearance. The support of long kinetic energy storage makes the multi-function timekeeping more durable and powerful, and provides you with a steady stream of kinetic energy reserves.

Mido MULTIFORT Helm Series Multifunctional Sports Chronograph M025.627.11.061

Mido MULTIFORT Helm Series Multifunctional Sports Chronograph M025.627.36.031

Mido MULTIFORT Helm Series Multifunctional Sports Chronograph M025.627.16.061

   The watch is 100 meters water-resistant, tailor-made for sports enthusiasts, and its excellent water resistance can meet a variety of water sports. The date window is at six o’clock. The watch features a double-sided anti-reflective sapphire mirror, and a transparent caseback design clearly displays the carefully carved Geneva wave and MIDO logo on the automatic rotor. The MULTIFORT helmsman series multi-function sports chronograph watch is launched in three styles for you to choose from. Among them, the stainless steel strap with silver lugs of the same material highlights the tough atmosphere, just like the sturdy and solid structure of the Sydney Harbour Bridge. There are also two kinds of black leather breathable straps, one with a PVD case and the other with a stainless steel case. The comfortable material enhances your sports experience. Mido MULTIFORT helmsman series launched these three sports style watches this fall, so that deep autumn is also full of sports passion and vitality.
Technical Information
Mido MULTIFORT helmsman series multifunctional sports chronograph watch

Movement: Caliber 60 fully automatic mechanical movement, diameter 30 mm, thickness 7.9 mm, 25 diamonds, 28,800 swings / hour. The carefully crafted movement is decorated with blue screws, the oscillating weight is carved with Geneva ripples and the MIDO logo. Five directions adjust its travel time accuracy.
Functions: hours, minutes, seconds, date, day of the week, multi-function timing.
Time: The hour and minute hands are located in the center of the dial. The second dial is at 9 o’clock.
Timing: Central 60-second chronograph hands, 30-minute counter at 3 o’clock
Case: Mercerized polished 316L stainless steel case, 44 mm diameter, three parts, sapphire mirror, spiral crown and back cover, transparent back can be seen beautifully decorated movement, the back is engraved with the product number. 100 meters waterproof.
Strap: stainless steel strap.
Dial: Black dial with vertical Geneva waves, independent scales treated with white Super-LumiNova®, date window at 6 o’clock.
Hands: Horizontal diamond cut, white and black Super-LumiNova® hands to ensure clear readings at night, red central 60-second chronograph hands.
Mido MULTIFORT helmsman series multifunctional sports chronograph watch

Movement: Caliber 60 fully automatic mechanical movement, diameter 30 mm, thickness 7.9 mm, 25 diamonds, 28,800 swings / hour. The carefully crafted movement is decorated with blue screws, the oscillating weight is carved with Geneva ripples and the MIDO logo. Five directions adjust its travel time accuracy.
Functions: hours, minutes, seconds, date, day of the week, multi-function timing.
Time: The hour and minute hands are located in the center of the dial. The second dial is at 9 o’clock.
Timing: Central 60-second chronograph hands, 30-minute counter at 3 o’clock
Case: PVD case, 44 mm in diameter, composed of three parts, sapphire mirror, spiral crown and back cover, transparent back can be seen beautifully decorated movement, engraved on the back part number 100 meters waterproof.
Strap: black leather strap.
Dial: Black dial with vertical Geneva waves, independent scales treated with white Super-LumiNova®, date window at 6 o’clock.
Hands: Horizontal diamond cut, white and black Super-LumiNova® hands to ensure clear readings at night, red central 60-second chronograph hands.
Mido MULTIFORT helmsman series multifunctional sports chronograph watch

Movement: Caliber 60 fully automatic mechanical movement, diameter 30 mm, thickness 7.9 mm, 25 diamonds, 28,800 swings / hour. The carefully crafted movement is decorated with blue screws, the oscillating weight is carved with Geneva ripples and the MIDO logo. Five directions adjust its travel time accuracy.
Functions: hours, minutes, seconds, date, day of the week, multi-function timing.
Time: The hour and minute hands are located in the center of the dial. The second dial is at 9 o’clock.
Timing: Central 60-second chronograph hands, 30-minute counter at 3 o’clock
Case: Mercerized polished 316L stainless steel case, 44 mm diameter, three parts, sapphire mirror, spiral crown and back cover, transparent back can see beautifully decorated movement, engraved on the back part number 100 meters waterproof.
Strap: black leather strap.
Dial: Black dial with vertical Geneva waves, independent scales treated with white Super-LumiNova®, date window at 6 o’clock.
Hands: Horizontal diamond cut, white and black Super-LumiNova® hands to ensure clear readings at night, red central 60-second chronograph hands.

Jacques Dro Exhibited The Brand Heritage Treasure On June 21, 2012

This project originates from the Musée d’art et d’histoire de Neuch & acirc; tel, a precious collection with a history of more than 100 years: Pierre · The automatic doll machine made by Pierre Jaquet-Droz and his son Henri-Louis Jaquet-Droz aims to provide the public with a deep understanding of the world of creative genius and automatic doll machines.
    To this end, the Musée d’art et d’histoire de Neuch & acirc; tel, the Musée d’art et d’histoire de Neuch & acirc; tel, the Musée international d’horlogerie de La Chaux-de-Fonds and Le Locle Watch Museum-Montée (Musée d’horlogerie du Locle – Ch & acirc; teau des Monts) jointly held an exhibition to pay tribute to the three watch geniuses of the 18th century, these three watch geniuses are: Pierre Jacques-De Pierre Jaquet-Droz, his son Henri-Louis and their partner Jean-Frédéric Leschot.
    To this end, the Musée d’art et d’histoire de Neuch & acirc; tel, the Neuchatel Museum of Art and History, and the Jaquet-Dro from the mountains of Neuch & acirc; tel Droz and his sons enjoy the reputation of genius inventors and business geniuses. Their fame has spread throughout Europe and the world. Their works are luxurious and luxurious, with subtle elegance, including jewellery equipped with micro-mechanical devices, musical watches (such as timepiece birds), automatic doll clocks and automatic doll machines.
    To this end, the Musée d’art et d’histoire de Neuch & acirc; tel, the Neuchatel Museum of Art and History, La is a genius of Jaquet-Droz and Leschot, And show the significant impact of its design concept on today’s scientific achievements. The three museums work together to bring together the original collections and combine the exclusive collections lent by private and public institutions to present a wonderful exhibition for visitors. The exhibition will be held in three museums in three languages ​​(French, German, English) at the same time. It will perfectly combine art and technology to lead visitors into a world tour that continues from the 18th century to the present. Robot Dolls and Miracles: Jacques Droe and Reso
    Who are Jaquet-Droz’s father and son and Leschot? How do they create their own business? How did they start from La Chaux-de-Fonds and gradually conquer Geneva, London, Paris, and even the world? What role does the automatic doll machine play in its design known for luxury? More broadly, how did the 18th-century automatic doll machine become a tool for scientific and philosophical research? How are automatic dolls connected to robots today and in the future? The above questions will be answered one by one in the exhibition of the Museum of Art and History in Neuchâtel (MAHN- Musée d’ art et d’ histoire de Neuch & acirc; tel). Automatic doll machines and miracles: dynamic gestures … stunning mechanical devices:
    Automatic music installations are the focus of this thematic exhibition. Exhibits include: automatic doll music boxes, hand-operated organs, automatic playing instruments, and a variety of musical clocks and table clocks. In addition, there are automatic ‘celestial bodies’ such as mysterious clocks, permanent motion devices, planetary instruments and complex astronomical indication clocks, which are breathtaking. Visitors will be amazed and fascinated by this temporary exhibition held at the International Watch Museum. Automatic doll machines and wonders: luxury and pocket masterpieces
    Since the second half of the 18th century, the pocket music installation industry has risen. Pierre Jaquet-Droz and his son Henri-Louis dominate the field in this area. The exhibition will show how Jaquet-Droz watchmakers and their heirs have inherited this tradition from generation to generation. Mechanical miniaturization allows watchmakers to add a variety of decorations (such as watches, bird cages, snuff bottles), timekeeping birds, music boxes or event stages. They are also good at making automatic doll machines and small mechanical animals. Miniatures and elegance are the subjects of the MHL-Musée d’ horlogerie du Locle exhibition.
Jacques de watch & clock co.
    Since joining the Swatch Group in 2000, Montres Jaquet Droz SA has carried forward the expertise of the founder Pierre Jaquet Droz and has continued to write the brand Legendary history. Today, the values ​​of elegance and willingness to travel in the Enlightenment era are still the core philosophy of the brand. This time around Pierre Jaquet-Droz, his son Henri-Louis and his partner Jean-Frédéric Leschot The exhibition is an indestructible and close connection between the Enlightenment and the third millennium … Against this background, Montres Jaquet Droz SA hopes to support the Association of Automatic Doll Machines and Miracles Organize this wonderful exhibition. ‘Pierre JAQUET-DROZ’ (The Writer) (1774)
    In 1774, Pierre Jaquet-Droz (1721–1790), his son Henri-Louis Jaquet-droz (1752–1791) and Jean -For the first time, Jean-Frédéric Leschot (1746-1824) displayed three automatic doll machines at their watchmaking factory in La Chaux-de-Fonds: writer, musician and The painter, these three treasures are currently in the collection of the Musée d’art et d’histoire de Neuch & acirc; tel. At the time, there was also a large mechanical device called ‘La Grotte’. Unfortunately, it has been lost for a long time. The exhibition was a great success. The audience came from all directions. Jaquet-Droz’s timepieces are often decorated with flute or small automatic doll machines. The quality, precision and complexity have long been known in Europe. The success of this exhibition eventually opened up the international market for Jaquet-Droz. The automatic doll machine exhibited in 1774 has since become its best publicity and marketing tool, and has made a significant contribution to the international development of the brand.
    ‘Writer’ is the first automatic doll machine created by Jaquet-Droz. Pierre Jaquet-Droz started to create this work in 1768, and has been concentrating on exquisite mechanical devices, and has continued to explore in the field of bionics and motion simulation. Jean-Frédéric Leschot contributed to Pierre’s work. Later, Henri-Louis Jaquet-droz improved the device. This automatic doll machine is about 70 cm high. The little boy sitting on a stool is holding a quill and writing at a mahogany wooden table. Its mechanical device is undoubtedly the most complicated of the three automatic doll machines. It is unique in that it can control the program, the little boy can write 3 lines of text, a total of 40 characters. The little writer clenched the quill pen in his right hand, dipped the ink lightly, and rushed word by word on the moving white paper, and blinked his head during the writing process. Jacques Dro and China:
    As experienced entrepreneurs, since 1774, Jaquet-Droz and his sons have traveled to Europe with their automatic doll machines, and they have been exhibited in many European royal courts. They were once Louis X in Paris. Guests of the Six Royal Family, Brussels Royal Family and Dutch Royal Family.
    London played a pivotal role in the 18th century watch industry. Since 1775, Henri-Louis Jaquet-Droz has set up a ‘mechanical stage’ here. Audiences must pay tickets and enjoy Watchmaker’s superb skills and creativity. He met many watch dealers here, including the famous James Cox, whose sons distributed watches in Guangzhou, China, and Duval, who was good at trading with China ( Duval) family. Henri-Louis Jaquet-Droz established a watchmaking factory under his sole authority, producing watches mainly for China. In 1783, Henri-Louis left London and settled in Geneva with his partner and successor, Jean-Frédéric Leschot. London watch factory entrusted Henri Maillardet to manage.
     The products of these two watchmakers are mainly targeted at the Asian market. Due to the lack of detailed information, the relevant production details are difficult to reproduce. According to a rough estimate (existing archives), about 650 products were sold between 1781 and 1810, of which two-thirds were sold to China, but the specific output is difficult to determine. The sales list lists the types of specialty products: watches, snuff bottles, perfume bottles and shrines, all of which are sold in pairs. The list also describes the material of the product, and sometimes mentions mechanical devices, and indicates decorative characteristics: enamel, precious stones, musical time birds, musical melody, etc. Products are shipped through a network of brokers, transporters and insurance companies. And shipping routes change over time. For example, during the French Revolution, trade between France and Britain was interrupted. Jean-Frédéric Leschot in Geneva has played an important role since 1784. He is responsible for product perfection, assembly, packaging, shipping and ensuring delivery to London. The products were then sold to China by watch exporters. After the death of two members of the Jacques-Derault family, Jean-Frédéric Leschot continued to produce until the early 19th century.
The Jaquet Droz Magician
    During the Enlightenment, three realist masterpieces were born in the watchmaking workshop of Swiss watchmaker Pierre Jaquet Droz: three mechanical puppets named musicians, writers and painters. The three robotic puppets that once swept the European royal family have now become immortal legends, and they are treasured in the Musée d’ art et d’ histoire de Neuch & acirc; tel in Neuchâtel, Switzerland.
    With the goal of reviving this exquisite mechanical craftsmanship, Jaquet Droz created a new robotic figure: the magician. This mechanical device consisting of 1437 parts took 6 months to complete. It is a true technical gem, with more delicate and precise craftsmanship, bringing unprecedented surprises to brand proponents. The collection of all kinds of craftsmanship, showing the beauty and beauty, has always been Jacques DeRoot’s specialty. This specialty runs through the entire process of designing and manufacturing the robot puppet, and it is even more exciting and charming.
    The key action of the magician’s puppet is: when his head is turned from right to left, his eyes are very realistic, and he looks forward in harmony. When his arms move, he drives his hands and takes out the bells one after another as a trick. He can also shake left and right to transform a bird from the table. The magician has keen action and vivid eyes. The hand-crafted and detailed bird shape is exquisitely realistic and can be rotated freely. When birds fly lightly on their wings, bird tails and bird pecks also move naturally, as if they are about to sing.

    The magician doll that condenses Jacques Dro’s craftsmanship is undoubtedly an extreme handicraft made from a variety of precious materials, such as gold, ebony, and exquisite mahogany, which brings unique beauty to the work. Of course, the magician dolls made by hand are also full of extraordinary magic that swept the royal family. More importantly, this work proves that happiness can cross the limits of time and space.

Jaeger-lecoultre, Accompanied By Zhao Wei To Create A Foreign Chinese Flavor

On July 22, ‘Chinese Restaurant’ was the premiere of the youth partner management experience program launched by Hunan Satellite TV, which has received widespread attention and love. As the spokesperson of Jaeger-LeCoultre, Zhao Wei was the first guest of the reality show and became the ‘shop manager’ of a Chinese restaurant. In the show, the stars used all their abilities to pride themselves on the taste of China in a foreign country.

Zhao Wei wears Jaeger-LeCoultre Rendez-Vous Night & Day date series ladies day and night display stainless steel watch to participate in the ‘Chinese Restaurant’ program

Jaeger-LeCoultre Rendez-Vous Night & Day

   Although in real life, Zhao Wei has no experience in opening a restaurant abroad, but her performance on the show is really eye-catching. Whether it is task assignment, item procurement, cooking and cleaning, all show their ability and responsibility as ‘shop manager’. At the same time, with the fiery broadcast of reality shows, celebrity dressing and accessories have become a topic of discussion. The style of Manager Zhao participating in the reality show this time, from gentle and elegant, to sweet girls, to youthful fashion, accompanied by a delicate watch from Swiss fine watch brand Jaeger-LeCoultre on his wrist, lighting up the overall shape It also has stable functionality.

Jaeger-LeCoultre Reverso One Duetto Moon (white strap on show)

Jaeger-LeCoultre Rendez-Vous Night & Day Women’s Day and Night Display Watch (Pink strap on the show)

   One of the watches that frequently appeared on Zhao Wei’s wrist was the Jaeger-LeCoultre Rendez-Vous Night & Day women’s day and night display watch. This sophisticated watch inherits Jaeger-LeCoultre’s consistent manual watchmaking process. The dial is silver with a guilloché pattern and black shift print numerals that complement the stainless steel bracelet. The outer ring is set with sparkling diamonds for understated luxury. Jaeger-LeCoultre accompanied Zhao Wei along with ‘Chinese Restaurant’ to bring the food culture and connotation contained in the taste of China to travellers in other countries.

Meidu Wedding Pair Watch Witness The Eternal Love

Anniversary night, when the gold list was titled. Marriage is the number one priority in life and a watershed in life. On this day, when you wear your ring finger across your fingertips and look at each other’s affectionate eyes, you will definitely remember the bits and pieces since you met, whether you are old, sick, or rich or poor. There are bitterness and sweetness, the minutes and seconds spent together are worth remembering, time has become the most eternal love token. A beautiful watch that draws inspiration from the classic architecture passed on to the world, injects new interpretation into time, presents the new soul of the watch, and becomes the most powerful witness of love. May the years be quiet and the truth last forever.
Bruner Series Gold Diamond Pair Watch

 The Chrysler Building in Manhattan, a landmark building in New York, has witnessed beautiful love after love in countless movies. Now it has become the source of the creation of the Mido Bruner series of watches. While perfectly combining art and watches, it uses the instantaneous inspiration to build a magical magnetic field of love and conveys the concept of modern love beyond classics. It is the love story if there is nothing, it is the love story of fashion men and women in the metropolis, and it is time to witness the eternal love.
Bruner Series Gold Diamond Men’s Watch
 Bruner series men’s watch 316L stainless steel with PVD rose gold case inherits the low-key geometric building structure popular in the 1930s. The simple shape makes it visually more architectural tension. The bezel curve is harmonious and soft. The hands wrapped in rose gold engraved the spire of the building straight into the sky, piercingly pierced the New York skyline, and it was more agile and smooth under the sapphire mirror. The 12 high-quality diamonds that are carefully embedded in the dial symbolize the four seasons of December, and at first sight, the feeling of enthusiasm still exists. Water-resistant to 100 meters, equipped with a COSC-certified astronomical automatic movement, making Mido go one step further in the field of astronomical-certified watches, providing a more accurate time guarantee. With the understanding of unique shapes, simple design and the pursuit of detail, the Golden Diamond Men’s Watches in the Mido Bruna series have become a unique work, like the emotions in the world. Although there are always similarities, each Part is the purest expression from the heart, conveying the most precious intention.
Bruner Inter-Gold Diamond Women’s Watch
 The rose gold case of the Bruner series gold diamond ladies watch is wrapped with a 33 mm diameter dial, just like the light reflected from the windows of the Chrysler Building, showing the modern artistic style of architecture. The stainless steel strap with folding buckle makes this diamond watch more elegant and feminine. The workmanship is exquisite and exquisite, reflecting the unique taste. The silver dial is decorated with 12 carefully cut and polished diamond scales. It is as timeless as the most sincere emotion in the heart. It is more shiny under the sapphire mirror. The transparent bottom cover design Let you enjoy the operation of the Seiko meticulous movement engraved with the Mido logo, as if the most true heart and the most sincere words are transmitted in the most direct way. The hour and minute hands covered with PVD rose gold show perfect cohesion and complement each other, warming like the sun, protecting the eternal emotional light, as if confirming and praising the lasting and immutable part in the alternation of time. True love.
 More information about Bruno series of Mido watches: Mido Belem Celli III series uses a simple design and superb craftsmanship to outline a pure and timeless beauty. Mido believes that creativity is always expressed by simple and strong contrasts: when the glass dome of the arcade of Emmanuel II of Milan shines under the blue sky, the minimalist arc reproduces the classic architectural aesthetics. It is the precise beauty of time that has given Mido Belem Celli III series inspiration and life to the watch, so that the hands can tell the love story in the rotation.
Belem Celli III Men’s Watch
 The Belem Celli III watch series reveals noble qualities in a clear and subtle way with elegant lines. The watch is chilly, high-quality stainless steel surrounds the perfect arc, casting a wide field of vision with a diameter of 39mm. This is the steel skeleton of the arcade of Emmanuel II. The elegant arched arc creates an infinitely extended visual experience. , Mapping endless true love. The use of the observatory-certified automatic movement strengthens the practical functions of the watch, and at the same time makes the architectural art brilliantly displayed, without losing the profound connotation of its practical spirit, like the simple and precious feelings of lovers. This watch is designed with a hemispherical sapphire crystal, which allows the Roman scale readings to be accompanied by classic elegance, and the white dial is full of charm. The recessed crown design makes the appearance of the watch more elegant and shapely. When the classic elegance and the beauty of technology are reunited, the Belem Celli III series of observatory men’s watches reproduce the charm of Swiss watchmaking technology, and always record every bit of true love between lovers.
Belem Celli III Diamond Women’s Watch
 In pursuit of the accuracy of time expression, the Belem Celli III women’s watch brings the elegant and authentic appearance of female consumers, while offering the authentic Swiss mechanical quality, like the purest expression of true love among lovers. The Belem Celli III series ladies watch showcases the arcade’s infinitely symmetrical arc design lines on the wrist. The simple moments are perfectly arranged on the solid arc-shaped dial. The unique gum pattern in the center of the dial is filled with retro and timeless breath. The concept of wireless extended symmetry is re-interpreted and complements the Roman numeral scale, showing a peaceful and mellow texture, and retaining the most sincere emotions among lovers. The hour, minute and second hands are cut with beveled diamonds to capture the sweet flowing light and shadows during quiet walking. Excellent movement, simple and elegant design and powerful functions, the Belem Celli III Diamond Women’s Watch expresses the insistence and inheritance of Swiss Mido’s delicate watchmaking process with delicate texture, even if time flies, Mido Belem Celli III women’s watch will also be an accurate expression of time, will always be true love in your wrist.
 More information about Belém Celé series: In 1918, the experienced and talented master watchmaker George Sharon founded the Swiss Mido in Zurich, Switzerland. Its name comes from the Spanish ‘Yo mido’, which means ‘I measure’. Mido aims to make a watch that perfectly combines practical functions with unlimited value. MIDO entered China for the first time in 1938, when it was called ‘meter’. In 2000, MIDO entered China again under the name of ‘Meitu’ under the SWATCH Group.
 Real design is more resistant to the flow of time than the trend of the moment. Swiss Mido draws inspiration from classic architecture, and interprets the philosophy of time and space art together with the architecture, and wears eternal architecture with inspiration and creativity on people’s wrists: from the Great Wall of China to the landmark building of New York, from the ancient The Colosseum from Rome to the Arcade of Emmanuel II in Milan, from the Sydney Harbour Bridge to the Rennes Opera House in France to the Eiffel Tower … Medieval designed the Great Wall, Bruna, Perfect, Berencelli, helmsman, commander and other series of watches, they all have a classic design to accurately interpret the ‘inspired to create eternity’ brand motto.
 While emphasizing timeless design, Mido is also one of the brands of choice for Swiss official observatory-certified watches. For nearly a century since its birth, Mido has always insisted on manufacturing 100% Swiss-made watches with high-quality materials, precise movements, excellent waterproof performance, and long-term ownership. The Swiss Mido watch is no longer a mechanical product that simply records time, but a symbol of taste and a timeless interpretation.

2012 High-end Watch Slow Slowly Seeking Progress

Bur Watch’s new female spokesperson, mountaineer Edurne Pasaban
Hamilton
Jazz Master Watch
Certina Smart Series
DS MULTI-8 all black watch
This year is the eighth year that Certina has cooperated with the Sauber team.
Raymond Weil Free Knight will dazzle black watch
Boer engineer hydrocarbon series ceramic medium
HayThe CEO of Swatch Group, the world’s largest watch manufacturer and distributor, Nick Hayek, said recently that sales of the Group’s high-end watches in China slowed in 2012 and the focus will shift to the mid-market. For many watch owners, the word ‘slowdown’ seems reluctant to mention it, fearing that the action will be slightly slower, and they will be completely forgotten by the impatient Chinese customers. In fact, ‘slowing down’ does not mean ‘putting down’. Mo is nervous, but just breathes a little in his busy life. Text / Chu Jing
Hamilton, the perfect combination of American style and Swiss craftsmanship
Every year in Basel, watch editors and journalists flying around the world can quickly enter the working state. Naturally, the big Hamilton aircraft hanging at the station is the only one. Founded in the United States in 1892, the Hamilton Watch is the perfect combination of a free-spirited American spirit and a refined Swiss craftsmanship. In addition to its outstanding performance in the field of aviation watches, many cooperations with Hollywood have made Hamilton one of the most American-style brands.
In recent years, with the pace of entering the Chinese market, the brand has also begun to enter the Chinese film industry. In ‘I Know Women’s Heart’ which was released last year, Andy Lau’s aviation helicopter series worn in the film has won the favor of many movie fans and ‘Han watch’ fans. ‘Married to a Hundred Percent Man’, which was released some time ago, Zheng Zhongji and the Jazz Master series explained to us what is called ‘One Hundred Percent’. As a family classic, the Jazz Master has a simple and low-key appearance, known for his tough atmosphere. It is equipped with the H21 movement independently developed by the brand, revealing the classic and stable temperament from the inside out.
Certina, a cost-effective sports watch brand
Brands of the Swiss watch group are concentrated in Basel 1, each brand uses every effort to decorate its own booth, and hopes that through the display in the exhibition hall, viewers will be able to understand the brand’s DNA at first glance. Certina’s most dazzling ‘logo’ is the cool F1 car in the exhibition hall, which highlights the brand’s inherent sports genes.
Certina started in 1888 and became a member of the Swiss Watch Group in 1983. It is a mid-range sports watch brand in the group. The biggest competitive advantage in the market lies in its high cost performance. The retail price is between 3000 and 15,000. This price is quite close to the people.
Sporty style and dual insurance ‘DS’ system are the two most important labels of Certina, and it is the capital that can show its magic in the three major fields of water, land and air exploration. The brand’s sporting style is reflected in its cutting-edge sports: In 2005, Certina married the world Formula 1 car and became the global official partner of the Sauber Petronas team.
全新 The new models of kinetic energy, masters, intelligence, champions and other series introduced this year also reflect the unique style of the brand’s classics and sports. Friends who like to travel and exercise will definitely be particularly interested in the new Smart Series DS MULTI-8 all-black watch launched by Certina.
The new model is equipped with the same ETA 8 analog digital quartz movement as the original smart series. It has many practical functions, such as ‘switchable’ time zone display, full calendar information, alarm, countdown and countdown timer . The all-black dial is both sporty and stylish, and can also be used for formal occasions such as business, which confirms the biggest advantage of Certina’s ‘high cost performance’.

Original Retro Style Interpretation Of Zenith’s Proud Achievements Since The Aviation Age: The New Pilot Type 20 Extra Special Bronze Watch

Zenith Pilot series adds a new member-Pilot Type 20 Extra Special watch. The new Pilot Type 20 Extra Special watch in a bronze case reproduces Zenith’s glorious achievements beginning in the aviation era. This watch has an innate noble bloodline, and has all the characteristics of the legendary watch manufacturer: Zenith factory-made high-precision movement, magnificent diameter, wide groove screw-in crown, large Arabic numerals and exquisitely shaped hands. The unique bronze case exudes a patina luster, faithfully interpreting the vintage style peculiar to the “Type 20” watch, and perfectly reproduces Zenith’s conquest of the vast sky.
The prototype of the Type 20 pilot watch

PILOT watches: a masterpiece for aviation heroes
   Persisting in a pioneering spirit, Zenith has been one of the first watch brands to make flying instruments since the early 20th century. Louis Blériot, wearing his Zenith watch, flew over the English Channel in 1909. A year later, Léon Morane, accompanied by a Zenith watch, became the first pilot in history to fly at speeds in excess of 100 kilometers per hour. Since then, the watch factory has become one of the first manufacturers to produce altimeters and aviation watches for military and civilian institutions. The famous Zenith Type 20 watch has been recognized and praised by aviation professionals for its rugged, reliable and accurate performance, and has been widely used in aircraft instruments since 1939. These special timing tools developed specifically for the aviation industry must maintain impeccable legibility in extreme cases. The Pilot series symbolizes this glorious pioneering era, and the new Pilot Type 20 Extra Special watch also brings together all the outstanding qualities of this series of legendary watches.

Zenith Pilot watch owned by Louis Blériot
The new PILOT TYPE 20 EXTRA SPECIAL watch: a natural rusty bronze case with a vintage feel
   The Pilot Type 20 Extra Special watch features a new bronze case that brings a new dimension to Zenith’s pilot watch collection. Bronze is a strong non-magnetic alloy composed of copper and tin. This legendary watch has a unique vintage look through an oxidation process with a natural rust finish. As early as the rise of aviation technology, Zenith was a pioneer in the design of flying tools. This new Pilot Type 20 Extra Special watch combines all the unique designs of a pilot’s watch: large fluorescent Arabic numerals make the reading clearer, and the wide grooved screw-in crown allows the wearer to wear gloves. Easily adjust the time. The watch is paired with curved sapphire crystal glass, and the large black matte surface is surrounded by the rail side, and the characteristic design highlights the watch function. The eye-catching Arabic numerals are covered with white Super-LumiNova®, and the fluorescent faceted hands not only make the reading clearer, but also add a touch of retro elegance to the watch. The striking bronze case has a diameter of 45 mm and is water-resistant to 100 meters. It is equipped with a Zenith Elite 679 automatic mechanical movement.
   The Pilot Type 20 Extra Special watch is equipped with large fluorescent Arabic numerals for clearer reading. The wide grooved screw-in crown allows the wearer to easily adjust the time when wearing gloves.
   This watch factory’s refined movement vibrates 28,800 times (4 Hz) per hour. It is reliable and accurate, with hour and minute indicators and a central seconds hand. The watch has a power reserve of 50 hours. The sealed titanium caseback is engraved with the aircraft shape of Louis Blériot and decorated with the Zenith flying tool logo, recreating the legendary origin of the brand. A suede leather strap with a protective rubber lining and a titanium pin buckle add a retro feel. It will accompany the explorers on their adventures in the vast world.
   Pilot Type 20 Extra Special watch, bronze case, diameter 47 mm, large seconds, hours, minutes and center, Elite 679 self-winding movement, screw-down crown, titanium back engraved with ZENITH flying tool pattern, Suede leather strap with protective rubber lining.

Charming Gem Rolex Oyster Perpetual Diary Pearl Lady Gold Watch List

The annual Basel International Jewellery and Watches has been opened, and the special report team in front of the Watch House has begun to work. They will bring you the latest, fastest and most comprehensive watch exhibition reports. Now let us first appreciate the big pictures of the latest watches launched by Rolex at the Baselworld.
   At this exhibition, Rolex launched three new Oyster Perpetual Diary Pearl Lady watches, each with a new 39 mm case. Every 18 ct yellow or white gold watch subtly blends Rolex’s watchmaking craftsmanship with the charm of gold and colored gemstones.

   This 18 ct yellow gold model has 48 square-cut sapphires in gradient tones on the bezel. Each group of natural stones is assembled to achieve the perfect gradient effect, from orange to yellow.
   The new-generation 3235 caliber showcases outstanding watchmaking craftsmanship, with 14 patents, which excels in precision, power reserve, shock resistance, antimagnetic, convenience and reliability. This movement is equipped with Rolex’s newly designed patented Chronergy escapement, which is energy efficient. Provides a 70-hour power reserve.

Watch details:

 

   The above is the cutting-edge information of the Rolex Pavilion at the Basel International Jewellery & Watch Fair 2015 prepared by the staff in front of the Watch House. In the future, we will continue to provide more and more intuitive exhibition reports for everyone, so stay tuned.

   For more details, please click the live feature of Basel International Jewellery & Watch Fair:

Swatch Presents Swatch Faces 2017 At The Venice Biennale, Launching The Latest Artist Collaboration ‘broad Time’

As the main partner of the 57th Venice International Art Biennale in 2017, Swatch, a well-known Swiss watch brand, returns to Venice for the fourth time with its love story between art and art. Swatch Faces 2017-themed art works are presented in multiple venues in the Arsenale and Giardini exhibition areas, including wonderful works from sojourner artists at the Swatch Peace Art Center in Shanghai and colors brought by British abstract artist Ian Davenport. Sheng Ye.

Swatch invites 4 international artists living in the Swatch Peace Hotel in Shanghai to bring their works to the 57th Venice International Art Biennale 2017.
French photographer Virginie Litzler was deeply attracted by the mysterious and poetic light and shadow of the streets while living in Shanghai. This kind of poetry is also expressed in the work of Chinese artist Yuan Jinhua: in an 8 series of ink paintings full of emotional tension, he expresses a strong and changing mood. Shanghai’s postmodern skyscrapers have caught the eye of Belgian architect and artist Cédric van Parys—especially the unique and striking monument on the top of the building. Rodan Kane Hart, a South African artist, has a completely different impression of the city. He was shocked by the historical relics left by the colonial period in Shanghai: 40 mirror-polished steel masks (modeled after classic Roman busts, European colonial South African art is very similar), symbolizing the demise of Western art ideas.

British abstract artist IAN DAVENPORT creates abstract paintings for SWATCH 2017 Venice Biennale
Swatch invited British artist Ian Davenport to create a large-scale painting ‘Giardini Colourfall’ (the color waterfall in the Giardini exhibition area) to match the theme of the ‘Swatch Faces 2017’ exhibition and participate in the 2017 Venice International Art Biennial. More than 1,000 colors are rhythmically arranged on an aluminum plate of 3.8 x 14 meters, and the pouring paint leaves vertical colored marks on the aluminum plate, blending with each other at the bottom of the display panel. Gravity and the viscosity of the pigments interact with each other to form unexpected swirls and dynamic patterns.

Carlo Giordanetti, Global Creative Director of Swatch, said: ‘Ian Davenport’s work is very wonderful! His ability to tell stories with colors creates a vibrant atmosphere. His approach to space gives materials vitality and creates his unique artistic language . ‘

SWATCH and artist IAN DAVENPORT launch the latest artist special edition ‘WIDE ACRES OF TIME’ at the 2017 Venice Biennale
Swatch and Ian Davenport also co-created an artist’s special watch ‘WIDE ACRES OF TIME’, with countless colored lines forming a colorful swirl in the center of the watch. This new artist’s special watch has a specially designed package printed with a moving poem by the artist’s brother Philip Davenport. Carlo Giordanetti, Swatch Global Creative Director, commented: ‘Wide Acres of Time’ watches will surely conquer watch collectors and friends who love Swatch. This watch once again brings art into people’s real life, conveys the purpose of ‘Swatch loves art’, and continuously inspires and promotes the unique creative interaction between Swatch and art. ‘

Arnold & Son Pre-basel Master Craftsmanship Dedicated To The Royal Family

ARNOLD & Son is well-known for its strong British tradition and unique and excellent watchmaking technology. ARNOLD & Son has released a new model of the Royal Series TEC1 watch, which is accompanied by a palladium watch. Shell and black guilloché dial. The TEC1 watch is both exquisite and chic. It cleverly deduces the three complex functions that the brand has never combined. Inside the watch. TEC1 belongs to one of the exquisite watches in the royal family, it is inspired by John. Arno’s early timepieces for King George III and his royal family.

Arnold & Son’s new Royal Series TEC1 new watch combines the brand’s innovative spirit, technical strength and artistic achievements

TEC1 is a masterpiece that reflects the innovative spirit, technical strength and artistic achievements of the Arnold & Son watch. The movement A & S8305 is an exclusive automatic movement of the Arnold & Son watch, providing the functions of hours, minutes, tourbillon and chronograph. The challenge of creating this watch for the research and development team of Arnold & Son is to combine high-frequency tourbillon, timing and automatic winding system, but also to achieve elegance and advanced technology. Therefore, the layout of the traditional movement cannot be used as a reference, and a new movement must be developed to meet the requirements.
The large aperture of the tourbillon escapement occupies the top of the entire dial from 10 o’clock to 2 o’clock. When the tourbillon cage rotates, it creates a dizzying dimension effect. The sapphire crystal and case back allow for unobstructed perspective of the breathtaking mechanical layout. TEC1 is the brand’s first high-frequency tourbillon with a frequency of 28,800 vibrations per hour and provides 55 hours of kinetic energy reserve. At the bottom of the dial is the chronograph function. A 60-minute counter is strategically located at six o’clock to create a harmonious balance. The second chronograph passes through the central second hand. In order to make the watch more technically innovative, the integrated column wheel chronograph & mdash; its large column wheel can be seen through the case back of the transparent sapphire crystal. Coupled with the automatic winding system with two-way winding, the superb skills of the brand’s high-end watches are highlighted.

Arnold & Son Royal TEC1 new model equipped with Arnold & Son’s exclusive mechanical movement A & S8305, tourbillon chronograph, self-winding, black guilloché dial, palladium case, diameter 45 mm, limited 125 Piece

Inheriting the tradition of the Arnold & Son watch, the A & S8305 movement is carefully completed with 255 components and 30 gems; each palladium-treated movement has hand-chamfered polished edges, fine wood grain and radial Geneva ornamentation. The chronograph lever is mercerized and hand-chamfered to polish the edges, all using blue steel screws with beveled and mirror-polished heads. The highlight of each watch is the pierced rotor in 22K red gold, hand-carved with superb craftsmanship, brushed surfaces and beveled edges, which are amazing. Such a fine movement is housed in an oversized 45 mm palladium case. This new watch model TEC1 has a black Newsor dial and is limited to 125 pieces.

Hermes Watches: The Perfect Art Masterpiece Of Time

People wear watches to remind themselves to hurry up. However, for Hermès, watches are never just a tool for measuring time, but a piece of art that tells stories. The artisans use the time and painstaking effort to perfect the art masterpieces. Every snippet of story has been spoken over the years. Arceau Pocket Astrolabe
品牌 The Hermès brand is elegant, timeless, and will not follow the wave. While other fashion brands keep making complication watches every year, Hermès made Time Suspended last year, which seems to suspend time, and this year’s works return to the pursuit of beauty, look at the style of drawing on the pocket watch. It’s like trying to bring us into the fantasy world of fairy tales.
Astrolabe comes from Greek, meaning star-taker. The astrolabe is an ancient astronomical instrument that measures the horizontal distance between the sun and other planets, and the speed of each star can be used to measure the accurate time. The overlapping rings on the astrolabe are the astronomical trajectories imagined by ancient astronomers. This provided designer Pierre Marie with inspiration for the design of this pocket watch; and in order to show the inextricable relationship between light and time, the table The horoscope pattern decoration on the case back is specially made by rare openwork enamel. In fact, the enamel technology has been used on watches for more than 100 years. This time, the enamel technique that is used less on the back cover of pocket watches is less commonly used. In general enamel technique, whether it is filled with enamel, filigree enamel or micro-painted enamel, the glaze will be attached to the metal tire. It is extremely difficult to leave the glaze inside the pane without the metal tire as the bottom. Also, because there is no bottom tire, the finished product has extremely high light transmittance, just like the glass of church windows.
When making Pocket Astrolabe’s astrolabe pattern, the craftsman pinched gold lines along the engraving pattern to create spaces in the outline of the astrolabe, then filled the spaces with different shades of blue enamel, and repeatedly fired them in a kiln at 800 ° C, one by one. The crystal clear and bright colors are fired. During the period, the gold flakes shaped like a small moon are embedded in a central enamel glaze. The metal tire is removed after the last round of firing. The entire enamel is like a light-transmitting mini Stained glass, and finally the whole piece is inlaid on the platinum case back. Without any support, when light passes through, different blue, pine green and indigo blue and silver astrolabe patterns come to life. It is a gift of time for Hermès.
The pocket watch is equipped with the H1928 automatic movement developed exclusively for the brand by Vaucher Manufacture Fleurier. It is full of classic beauty in a 48mm white gold case, connected with stirrup-shaped lugs, a large blue fire enamel dial, and an indigo alligator leather strap. One for about 250,000 Swiss francs.
What is more precious than being unique?
This time, Hermès’ Exceptional Timepieces enamel works are still produced by the enamel master Anita Porchet. Each style is made only one. Arceau Pocket Astrolabe is fortunate to stay in Hong Kong and Macau. The following styles are temporarily in other corners of the world, but as long as you like It is not impossible to take them all home. Arceau Pocket Amazones.
This pocket watch incorporates ancient crafts such as the Great Fire Enamel, micro-painting and paillonné. The hour and minute hands dance on the Great Fire Enamel dial. The dial is painted with a micro-painting pattern of an eighteenth-century woman’s horse riding. It is based on Hermes A painting by the respected designer Henri d ‘Origny in his early years, a lady wearing a high hat and a long red dress riding a white horse, holy and elegant; details such as wrinkles and saddles on the dress are flawless. Only master enamel artisans can master this technology with ease. During the process of firing glazed fire enamel, the artisan also burns tiny gold particles in different enamel layers, causing gold to flow everywhere and enhance the visual depth. Effect. The pocket watch has a red gold case with a diameter of 43mm and is equipped with the H1928 automatic movement. It is equipped with a cigar-colored alligator leather case and leather strap.
Arceau Attelage Céleste.
Enamel firing is already difficult enough. About 30 pieces can be successfully fired. What is even more difficult is how to combine good pattern design with enamel craft to present an appealing work. This year, the brand’s theme is the sky. On the dial of this watch, a beautiful starry sky shines, and the starry sky creates the iconic carriage pattern of the brand. Like Amazones, it is embellished with a large fire and metal foil inlaid with enamel. Crafted. The craftsman first carved the pattern from the Hermes jewelry box on the gold dial, then filled it with transparent blue enamel powder, and then repeatedly fired it in a kiln close to 800 degrees Celsius. At the same time, the craftsman would make star-shaped gold flakes himself During the firing process, they are embedded one by one in the enamel surface, making the picture of the night blue sky more deep and three-dimensional. This is the only Céleste. The case is made of 18mm white gold with a diameter of 41mm. It is equipped with an H1928 automatic movement, with a crocodile leather strap and a white gold pin buckle.
Cape Cod Coup de Fouet
Coup de Fouet stands for whip rope in French. Anita uses a geometric composition to combine the horse’s head and the whip rope. It is displayed on the dial with a micro-painted enamel process. A total of four watches are produced with extremely rich and active colors. Only one for each color system. The difficulty in making is that the entire design is a mirror symmetry, which must be exactly the same from top to bottom and left and right, fully showing Anita’s superb skills in making enamel dials.
The watch is equipped with H1928 automatic movement, white gold case, size 36.5 × 35.4mm, with alligator leather strap and white gold pin buckle. There are four complete sets, each limited to one. Quite low-key dial design, only with the change of light and appreciation angle, can you see the mystery, Hermes’ H-shaped logo and pattern looming, quite mysterious. The dial pattern is inspired by the brand’s silk scarf designed by Dimitri Rybaltchenko in 2010. The neat and precise three-dimensional labyrinth texture is engraved on the platinum dial and then fired with large fire enamel. The difficulty this time is on the uneven dial. Enamel, and the entire dial must be burned uniformly, to create the subtle effect.
The watch is equipped with the H1928 automatic movement. The diameter of the white gold case is 41mm. There are dials in red, blue and gray. The alligator strap is equipped with a platinum pin buckle. Each color is made of only one.
Fully devoted to the manufacture of H1837 automatic movement, with a diameter of 26mm and a thickness of 3.7mm. The substrate is polished with pearl and swirl patterns. The balance wheel is engraved with Geneva ornaments. It can be equipped with a date or small seconds module and can automatically refinish the rotor. Decorated with the brand’s exclusive ‘H’ logo, the frequency is 28,800 vibrations per hour and the power reserve is 50 hours.
In the past, Hermès watches were equipped with movements supplied by famous watchmakers such as Jaeger-LeCoultre, Vacheron Constantin, Audemars Piguet, Ulysse Nardin, but since 2003, the brand has collaborated with the famous movement manufacturer Vaucher Manufacture Fleurier to start designing And develop the brand’s own dedicated movement. In 2006, Hermès officially took a stake in Vaucher, further consolidating and strengthening the ability to manufacture the movement. In fact, the advantage of the self-made movement is that it does not need to be subject to the supplier, and can practice some of the watch ideas. Arceau Time Suspended is a A good example, for Hermès, who has always loved innovation, it is like a fish.
The Dressage Watch
The Dressage series, designed by Henri d ‘Origny, has retained an outstanding barrel-shaped case since its inception in 2003. The design of the lugs into the case makes the exquisite facet chamfer more coherent, which not only highlights the wrist The perfect curve of the watch is a new model of elegant sports watches, and also reminiscent of the nostalgic design of the brand in the 1930s. Hermes DRESSAGE H1837 automatic movement watch
Now that the Dressage series has entered its tenth anniversary, the brand has optimized the classic design a bit, keeping the original aesthetic design as the main tone, and adding noble and light elements, such as the selection of the toffee hands, the hour indexes are sandblasted, and the crown is tighter. The case is affixed to the case; the case is slightly widened from 39mm to 40.5mm, which makes the layered dial design more prominent. Ten new members have been added to the Dressage series this year. I personally think that the rose gold small three-pin style is the most beautiful. The opal silver dial is decorated with vertical line patterns in the center. It is equipped with rose gold plated hours and a small second hand at 6:00. 175 pieces, sold for about 250,000, and a special edition of gray-black dial, the price is unchanged. The stainless steel version, regardless of whether it is a large or small three-pin, is sold for about 85,000.
表 One hundred years of watchmaking
100 years ago, Emile Hermès, the person in charge of Hermès at the time, made a watch for her golden Jacqueline, which was also the first watch in Hermès history; but in fact, it was not a real watch, it was just a belt Put on a pocket watch for your daughter’s outdoor activities. This is not only a gadget of Jacqueline, but also a determination of the brand’s future watchmaking. It also reflects the philosophy that the brand has always adhered to: design related to equestrian activities, superb leather craftsmanship, emphasis on aesthetics and simplicity and practicality.
In the following days, although Hermès had a superb position in leather products and equestrian equipment, he never forgot to make watches. He continued to introduce new styles for hundreds of years. Until 1978, Henri d ‘Origny designed the Arceau series, incorporating elements of equestrian equipment. The case design has become one of the brand’s regular styles.
The Arceau Watch
优化 The Arceau women’s clothing series optimized this year is designed to commemorate the history of watchmaking a century ago. Except for retaining the small seconds at 6:00 position of the Jacqueline “watch”, the rest of the design is in keeping with the times. In terms of appearance, the classic design of Henri d ‘Origny is used, featuring asymmetrical stirrup-shaped lugs at both ends of the round case, which is unique at a glance; the lugs are fastened to the strap, and at first glance, the strap hangs the watch. The case hits a sparkle with a 34mm diameter case. It is equipped with a stainless steel or rose gold case. The diamond-set version is set with 60 diamonds weighing 0.7 carats. Other details are also treated meticulously. The white dial uses the series. Unique italic numerals with a radial pattern on the center and rose-shaped diamonds on the crown. The small seconds hand at 6 o’clock pays tribute to the watch made 100 years ago by Emile Hermès gold Jacqueline Small detail.
Arc Each Arceau is equipped with a crocodile leather strap made by the Brugg leather factory in Switzerland. The padding and stitching technology strictly adhere to the tradition of the brand’s saddle making process. The diamond-stiffened steel version is sold for about 130,000.