MRPORTER, an award-winning men’s fashion e-commerce company, is proud to announce that it has collaborated with Swiss watchmaker Zenith and British watch customizer Bamford Watch Division to create 25 exclusive limited edition wrists. Watches will be officially released on November 15, 2018.
George Bamford and his team designed this watch with Zenith. The watch was developed and produced entirely in-house by Zenith. This is the first time that these three partners have jointly created such a project and a product of this nature.
Based on the ZenithHeritage146 model, the watch draws inspiration from the brand’s many traditional design elements. These subtle features include a speedometer inspired by 1971 ElPrimero, a red second hand, a retro chronograph case, and a small central dial that emulate the old Zenith recorder and motion-sensing clock.
Its unique bright blue dial is fitted in a 38 mm stainless steel case, with a navy blue Alcantara synthetic leather strap and white stitching, which complements the white dial mark. Combining all the highlights, Zenith, Bamford Watch Division and MRPORTER have created a new watch that looks familiar and modern.
These limited edition watches feature a special open case back with engraved patterns on them, numbered individually from 1 to 25.
Mr Toby Bateman, Managing Director of MRPORTER
‘This is the first time MRPORTER has collaborated with the Zenith and Bamford Watch Division and we are very excited about the results. Zenith’s modern watchmaking methods and George Bamford’s focus on contemporary customization have created a unique timepiece. Our customers and readers will surely Love it and appreciate it. Diving into Zenith’s archives for technical references, this collaboration showcases true creativity and legend-which will undoubtedly make this watch look different in the years to come. ‘
Mr. Julien Tornare, CEO of Zenith
‘Last year’s partnership with the Bamford Watch Division (BWD), a specialist in customization, has validated the wide range of creative possibilities this collaboration can offer. This is the first time we have produced a BWD-designed product completely in-house. In 2015, Zenith It has also become the first Swiss luxury watch brand to enter MRPORTER.COM. This world-class retail e-commerce sales network needs no further explanation. The result of this tripartite effort may resonate with fashionable men around the world. ‘
George Bamford, founder of the Bamford Watch Division
‘Since becoming the official customizer of Zenith last June, I have considered this project with MRPORTER. I am glad to see it come to fruition, and it is always a blessing for both brands to design and promote the same project. .Zenith’s craftsmanship set me eye-opening because the beautiful blue on this unique dial is so alive, and the design ingenuity on the retro elements makes it really different. ‘